Have you ever sat down to do something at work (writing, planning, analyzing, creating, etc.) only to find that you've got nothin'? It's like there's a sign on the door that says "No one is home, come back later." Maybe you're like me and are feeling pulled in a few different directions...
No matter how long you've been managing an online community, we can always use a brush-up on communities, audience theory, engagement, digital media and user-generated content from time-to-time. I also find that learning even more about the ever-changing world of community management energizes...
As I alluded to in an earlier blog post , I firmly believe that it's absolutely crucial to know your community's audience. Having a good grasp on who is using your community is the first step, but the second (I would argue more important step) is knowing why they're using your community...